As a traditional media buyer in Atlanta, McKenna Media Group is dedicated to your success in the region.
Make it easy for homeowners to know about your home improvement and maintenance business
5 reasons to hire a strategic media and marketing partner
Hiring a strategic marketing partner can benefit your business in a number of ways. Here are 5 reasons worth considering.
3 Tips for a better brainstorming session
Brainstorming as a group has its challenges. With these ideas, however, you’re brainstorming will become instantly more productive and valuable.
Don’t be afraid to ask for help!
As a small business owner, you’ve got a lot on your plate. You don’t have to be an expert at everything. Marketing and advertising are our specialty. How can we assist you?
Four ways marketing managers improve their results
Know your company As a marketing professional, you must know the ins-and-outs of your company starting with the mission statement to the next product or service development. Make sure you’re aware of the entire business operation making note of each
Radio advertising is a wise media investment…more so today than ever before.
I’m often asked if radio advertising is a wise media investment. My answer has always been YES and it’s an even better advertising investment today since radio communication is now digitized and streams across many devices. With the right message
Managing the “Instant Sales” Expectations
It’s unfortunate, but many CEOs and business owners do not understand the purpose of marketing or appreciate the value of marketing. These are the executives who want to have the leads/sales/calls happen. Immediately. They want the phone to ring instantly
Billboards, Radio and TV Still Deliver Top-Of-Mind Brand Awareness For Your Next Customer
Here are some current statistics which prove “traditional” advertising is still highly effective and, even evolving. Mediums like radio, billboards or television which deliver traditional advertising should be part of your strategic marketing plan and integrated into your digital marketing
Home Repair and Service Professionals: Help Customers This Spring and Summer Enjoy Their Weekends
Spring and summer bring a mix of weather conditions to the Metro Atlanta area. For homeowners, this typically means trying to minimize the effects of pollen and seasonal allergens, improve the appearance of their home’s exteriors and manage cooling costs.
Advertising for beginners
Advertising is key to letting the public know about your business, but how do you begin? It’s easier than you think!